Capabilities

We own network of field operators with national coverage, complete contact center and qualitative research facilities. We cover both qualitative and quantitative methodologies into a wide range of marketing and consumer research topics.

 Qualitative Methodologies

• Focus Groups
• In Depth Interviews
• Ethnographic Research
• Observations (participant & non participants)
• Projective Techniques
• Reflexive journals
• Social Media Monitoring 

Quantitative Methodologies

• Face to Face interviews
• Computer Assisted Telephonic Interviews
• Computer Assisted Web Interviews
• Central Location Test
• Online Research
• Exit interviews/ Exit POS interviews
• Mystery Visits
• Price monitoring
• Observations
• Social Media Monitoring